A perfectly fitted raw denim jean, a tailored or oversized jacket, a soft shirt, a statement vest, a bold overall, a structured jumpsuit, or a sturdy apron with couture finishes every garment is imagined and crafted bespoke, without compromise, with the exacting standards of French handmade expertise.

Based in Le Puy-en-Velay, our workshop is a place of listening and craftsmanship. We take your measurements with precision, discuss your desires, needs, body shape, and habits. The choice of premium fabrics, colors, stitching, down to the smallest finishing details, is made with you. At So France Is Co, a garment is experienced and designed at your pace, according to your identity.

Against the backdrop of disposable fashion, So France Is Co champions a sustainable wardrobe for everyone a sincere collection, designed to last, kept for years, altered rather than replaced, because it fits perfectly, reflects who you are, and, above all, because it feels right.